Internet Marketer & Offline Consultant
This weeks NO BS Friday is a short one, but one I hope you can gleam a bit of perspective from it.
In everything I write I always advise people looking start an offline business to be a close advisor to your clients first and then think about making money from the second. What do I mean?
Simply this. I like to keep up to date with the current tech and business news and will often tweet or Google+ a story I think my clients will find of interest. I even email them web links they may find interesting. Do I charge for this, not really. I’m simply keeping my clients informed and being a close advisor to anything new going on in the industry.
I like to think that my clients are good friends (I just happen to charge for my services) and will keep them informed and up to date like I would any friend. You don’t always need to charge for every single thing.
In the long run, you’ll build a much better relationship with them and more imporatantly a bond cemented by trust. When the competition comes a knocking, they won’t even get there pinky toe through the door of your client. This client’s yours, let them ind their own 
I read a post recently who described a process very similar to you, they told the story about how they went to a local abattoir to get some meat. The owner was focussed on his job and talked at length about his company, after a while our friend the marketer suggested a few tips to increase his customer base.
Our friend the marketer now has a new client that came without any sales pitch or stress, help first and the income will follow….
here’s to your continuing success
igor Griffiths
You’re so right Igor,
Thanks for a great comment.