Internet Marketer & Offline Consultant
Like most people, I comment on a lot of blog posts.
It’s nice to become a part of someone else’s community.
What I find a little distressing, especially for new Internet marketers is the fact that they’re linking back to their MAIN money page (you know, the page that you’re working on to bring in some $$$$).
I think it’s always best to link back to your own personal blog (if you have one). There’s a few reasons:
1. If it’s a new niche market you’ve entered and you’re just started to make a few sales, I can guarantee your sales will dry up in no time if you announce to the world exactly what niche you’re targeting.
Unfortunately, this is a classic “new marketer” mistake, but one I think we’ve all made
2. The first contact you have with your new visitor needs to be a positive one. By linking directly to your personal blog, gives them the opportunity to find out exactly what you’re all about and what type of person you are.
This is huge if you want to be taken seriously and actually build your own small community.
3. By linking directly to a squeeze or sales page in my opinion isn’t the best first impression you’ll want to give. You want that visitor to get to know you first before trying to market your latest and greatest.
4. There’s more but I think you get the idea – Keep your niche ideas to yourself, otherwise I a few hundred other marketers will produce a quick mini site, do a little PPC just to see how viable this market actually is.
Bang, there goes your niche.
What are your thoughts?
Careful You Don’t Give The Farm Away PDF
Hi Des
This is an interesting idea that challenges some of the ideas out there on blog commenting. I have a couple of main websites and do link to both of them when I comment on other peoples blogs. I’m not sure I have the time or the energy to write another blog just for my own personal use but I can see what you’re saying makes sense if you are in a sensitive niche. How would you suggest people build links if not blog commenting and linking to their money site?
Cheers
Ian
Hey Ian,
Thanks for dropping by.
Great question.
I think it all depends on what niche you’re in really and how competitive it is. I follow Terry Kyle aka http://trafficplanet.com really closely and use some of the great backlinking techniques he teaches, i.e. purchasing aged domains (over 5 years old) and building high page rank blog networks.
These networks are linking to each other but one-way, so A links to B links to C etc.
Instead of placing a link in the the footer of your blog (like most people do), you link by postioning them on the right hand side of your blog so that they show up on every post on the site. Really powerful mate!
Terry offers a speial plugin for this.
I’ve built a few high PR blog networks and don’t really need to do any serious backlinking anymore. Therefore, my niche sites aren’t on show for internet marketing leeches
Google likes aged domains, especially ones with great original content. I find that blog posting on a regular basis is all that’s needed for my targeted keyword rich posts.
I don’t really use blog commenting as part of my SEO anymore since it’s been spammed to death I’m afraid. I’ve found it less and less effective as each month passes.
Do they still count as a backlink? Most definately. On the scale of importance do they rank highly. IMHO, not anymore.
I reckon “social” is the next best thing Ian. If you’ve got a crowd of people tweeting your site and actually talking about your site on the web, this will be the most effective link building strategy for 2012.
Encourage your vistors to retweet and facebook “like” if you can?
Hi Des,
Interesting post, and to be honest I kind of agree. Although you would need a very specialised narrow niche to be worried about someone ‘stealing’ it.
I think the main thing to ensure is that your backlinks to your blog, and to your landing page are all created organically, and one of the best ways is still blog posting.
Barry
Hey Barry,
Thanks for your post.
I only say this because over the last few weeks I’ve picked up a few Amazon niches that hardly anyone is promoting. Not to give the game away too much, but they’re normally being promoted by non-english speaking affiliates.
A little trick I picked up was using Google’s translation tool. There’s a lot more niche’s out there than you’d think. I was surprised!
Most people stick to English affiliate offers when there are literally thousands of different less competitive ones in the marketplace.
Yep, blog posting is still effective, but It’s losing its effectiveness by the day.
Hey Barry,
Thanks for your post.
I only say this because over the last few weeks I’ve picked up a few Amazon niches that hardly anyone is promoting. Not to give the game away too much, but they’re normally being promoted by non-english speaking affiliates.
A little trick I picked up was using Google’s translation tool. There’s a lot more niche’s out there than you’d think. I was surprised!
Most people stick to English affiliate offers when there are literally thousands of different less competitive ones in the marketplace.
Yep, blog posting is still effective, but It’s losing its effectiveness by the day.
great post barry, I completely agree about the narrow niche! Also Des mentioned terry kyle and he’s done a lot of work on my site to keep things moving in the right direction. Although I thing blog links are currently on the downslide.
Hey Penny, thanks for popping over. You’re right. Blog comment backlinks aren’t as powerful as they used to be. I think it’s a better idea to be as social as possible and get your name around.
Whatever your business, it’s all about networking and joining communities that have a similar interest to your own. Ideally you’d want to link back to your personal blog so that people can find out what you’re all about and interact.
Have a great weekend Penny.
Des